Presentation at Lambeau Field: Attract. Resonate. Differentiate!

Green Bay Packers and AFF Research administer the GBP Mentor-Protégé Program. Kathy Fredrickson, owner of Imark Consulting, presented to entrepreneurs at Lambeau Field in Green Bay. The Entrepreneur’s Playbook for Marketing How… Read More

Students experience the importance of marketing strategy.

Creating Marketing Strategy and Campaigns for Family-Owned Businesses

I’m a firm believer that a lot can be accomplished in just three weeks, even a professionally produced integrated marketing campaign. That is why I enjoy teaching interim advertising courses that help… Read More